Sandra Garcia Lowery is the founder of Encounter Marketing & Public Relations (EMPR) where she develops and executes strategies to elevate the presence of small to mid-size businesses and non-profits. She is the current NY Chapter President of the National Association of Multi-ethnicity In Communications (N.A.M.I.C), and sits on the board of the Digital Diversity Network (DDN) and America Needs You. Sandra was a Forbes 30 Under 30 2016 nominee, and was awarded by Latino Leaders Magazine, a Top 25 Future Latino Leader (ages 25-35).
A Sales and Marketing strategist and creative with over 11 years of experience working at organizations such as Clear Channel Outdoor, Time Warner Cable Media, PEOPLE, PEOPLE StyleWatch, CNNMoney.com, Money Magazine, and Fortune Magazine developing marketing strategies and compelling sales programs. Sandra has strategized for brands such as Toyota, L’Oreal, Almay, Estee Lauder, SnapChat, Apple, Verizon Wireless, Sephora, Pepsi, and American Express to name a few.
Sandra has led marketing teams at Clear Channel Outdoor and at Time Warner Cable Media developing strategic marketing programs that merchandised data driven products for use by sales to grow revenue. In her Product Marketing and Digital role at Time Warner Cable Media she implemented digital strategies and go-to-market plans that differentiated the brand from the competition as a Product Marketing expert for all digital products: Online, Mobile, Social, Search, Addressable, and Video On Demand. She also spent time at PEOPLE.com and CNNMoney.com, the financial website for CNN and the online destination for FORTUNE Magazine and Money Magazine.
As a speaker, Sandra has spoken and moderated discussions at Google, Microsoft, Buzzfeed, General Assembly, Young and Rubicam and at institutions including New York University, Pace University, Dickinson College, Baruch College, and Howard University to name a few.
Sandra is leading an executive session at WOC2018 New Jersey. Register below
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